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Monday, August 8, 2011

Strong Swiss Franc hurting the Swiss Economy

With this recent global stock market sell off this past week, investors have been looking for a "safe haven" in which to invest as a means of asset protection. Historically, US treasuries, Gold, and the Swiss Franc have been the choice of nervous investors worried about the volatility in the stock markets. The Swiss Franc has rose over 20% this year. While it has been good for currency investors, Swiss exporters have been hit hard, as a strong local currency makes their products less competitive in international markets, thus impacting revenues.

 

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